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In 1999, to coincide with the series being broadcast on the Toon Disney channel, the Kid Stuff company manufactured a set of 3" tall action figures for its Moo Mesa Kids Meal promotion. Articulated at the shoulders, neck, and waist, the assortment consisted of Marshal Moo Montana, The Dakota Dude, The Cowlorado Kid, Miss Cowlamity Kate, Cody Calf, and the Masked Bull. There were also accompanying sacks, placemats, activity packs, and collectible cups. These were available at participating restaurants.